All Adidas articles
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News briefs
Skechers ready to “completely vindicate itself” against Nike lawsuit
Skechers has issued a response to the patent suit filed against it by Nike in a California-based federal court on Nov. 6, saying it will “vigorously defend” itself. Nike is suing Skechers for allegedly violating its Flyknit patents. Flyknit is a lightweight yarn woven into a one-piece shoe upper. A ...
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ArticleFrasers to acquire SportScheck in Germany
The British retailer Frasers Group has entered into a binding agreement with Signa Retail Department Store Holding GmbH to acquire SportScheck, one of the leading sports retailers in Germany. Completion of the transaction will be subject to regularory clearance. Frasers expects the transaction to close in the first quarter of ...
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ArticleBata India is exploring a partnership in its local market
Bata India said that it is exploring the opportunity of a partnership in its domestic market but had no developments to announce. ”We would like to inform that the company continues to explore opportunities for strategic alliance / collaborations / tie-up for the Indian market and as and when matters ...
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ArticleYue Yuen to invest $276m in Indian plant
Yue Yuen has entered into a memorandum of understanding with the government of the Indian state of Tamil Nadu to invest 23 billion rupees ($276 million) to build a manufacturing plant. Under the agreement, the regional government will provide infrastructure support to the project including power, water supply, telecommunication facilities ...
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News briefs
Adidas x Gucci returns with new sneakers for spring/summer
The Adidas x Gucci collection, which first launched in 2022, is back in spring/summer 2023 with a series of new sneakers that celebrate the legacies of both labels. Alongside the return of the Adidas x Gucci Gazelle, this season marks the arrival of a new take on the ZX8000, one ...
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News briefs
Adidas, Y-3 present glueless shoe that can be easily dismantled
Earlier this year, Adidas and Yohji Yamamoto introduced the new Y-3 Atelier. Now, the German sporting goods brand and the Japanese designer present the first footwear from their experimental new collaboration: the Y-3 Itogo. The shoe consists of just five components, each highlighted by a number on the shoe: Elastic ...
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News briefs
Adidas launches a new label
Adidas has launched a new label, Adidas Sportswear, “curated to serve the next generation.” The spring/summer release includes a reimagined tracksuit, a silk-like striped dress and a shoe made in part with recycled materials. Designed for everyday wear but described as “sporty in essence” the pieces come with added performance ...
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Okabashi lays off 142 people as Yeezy Foam Runner terminated
After Adidas severed ties with the rapper and fashion designer Kanye West and put an end to the production of Yeezy-branded products, Okabashi announced the layoff of 142 employees. The Atlanta area footwear manufacturer had been producing Yeezy Foam Runner style since 2020. Okabashi said that it is coordinating with ...
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News briefs
Skechers escorts Kanye West out of L.A. corporate building
Slowly but surely, Kanye West should realize that he is no longer welcome due to the antisemitic, racist and hateful remarks he made recently across multiple forums. After the recent contract cancellations with Adidas, Balenciaga, CAA, MRC and Gap, Skechers USA now released a statement in which it reports that ...
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News briefs
Adidas severs ties with Kanye West
Faced with mounting public pressure and following a “thorough” internal review, Adidas announced it is immediately ceasing its partnership with rapper and fashion designer Kanye West, also known as Ye, that began in 2013. The decision, fueled by weeks of public antisemitic remarks by West, will take a financial ...
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News briefs
Adidas' CEO to step down in 2023
Adidas said that its CEO, Kasper Rorsted, and the supervisory board have mutually agreed upon that Rorsted will hand over the CEO position during the course of 2023. The search for a succession has started, the German sportswear group added. Rorsted will remain CEO until a successor has been ...
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ArticleHow the exodus out of Russia is creating opportunities for locals
Western footwear retailers that pulled out from the Russian market over the past few months in the wake of Russia’s invasion of Ukraine sold products worth 51.2 billion rubles (€911m) in the country in 2021, estimated Chestny Znak, a Russian regulator supervising the labelling of fashion products on the domestic ...
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News briefs
Adidas sues Nike over alleged technology infringements
After Nike last sued Adidas in December 2021 over its Flyknit knitted upper technology, claiming that a total of 49 Adidas shoe models infringed its technology, the German sporting goods company is now accusing the American company in federal court in Texas of “knowingly and intentionally” infringing nine patents related ...
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Allbirds and Adidas expand their collaboration
Adidas and Allbirds have expanded their collaboration for low-carbon running shoes. Four new colorways of the Adizero x Allbirds 2.94 KG CO2E have been launched on adidas.com, allbirds.com, the Adidas and Allbirds apps and select Adidas and Allbirds stores globally. The new footwear drop is an evolution of the ”Futurecraft.Footprint” ...
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ArticleThe Russian footwear market faces a perfect storm
The Russian market is braced for major turbulence after dozens of footwear brands pulled out of the country following the Russian invasion of Ukraine and the subsequent introduction of international sanctions. Adidas, Nike and Puma have joined the long list of international brands that have quit the country’s market, along ...
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Adidas sues Fashion Nova over Stan Smith sneaker
Adidas is once again taking on California-based apparel manufacturer Fashion Nova, accusing it of infringing on the trade dress of its Stan Smith sneaker. According to a lawsuit, Fashion Nova intentionally sold counterfeits, which features a classic tennis shoe with a white leather upper and the Three Stripes mark. The ...
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News briefs
A quarter of Nike shoes in Russia are fakes
Roughly 25 percent of all Nike shoes on the Russian market are fakes, showed a research conducted by the Russian business union Social Consumer Initiative. The share of counterfeit products ranges between 0 and 5 percent for Adidas, Asics, New Balance, Reebok, Puma and Skechers, said Oleg Pavlov, head of ...
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News briefs
A new sustainable collab between Adidas and Prada
Adidas has unveiled a new partnership with Prada with a sustainable twist. The new Adidas for Prada Re-Nylon collection consists of a wide range of Adidas Originals products made in Italy with the permanently recyclable Re-Nylon fabric introduced by Prada in 2019, which is made by recycling textile waste and ...
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Adidas strikes a cautious note after a 3.4% sales hike in Q3
Adidas toned down its expectations for full-year sales and earnings as the company’s growth slowed in the third quarter due to supply chain disruptions, Covid-related lockdowns in Asia-Pacific and a “challenging” market environment in Greater China. In the quarter, Adidas saw its sales edge up by just 3.4 percent to ...
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News briefs
Adidas loses appeal about H&M’s two stripes
Ending a trademark dispute that began in 1997, the Dutch Supreme Court has dismissed an appeal by Adidas against a lower court’s ruling that a two-stripe logo used by Hennes & Mauritz did not infringe on its iconic Three Stripes. A key factor in H&M’s success was a market research ...
