All Aura Blockchain Consortium articles
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News briefs
Tod’s joins the Aura Blockchain Consortium
Tod’s has joined the Aura Blockchain Consortium, securing digital product passports for the handbag Di Bag.“Using Aura Blockchain technology and the NFC tag that guarantees its authenticity and traceability, you are able to access all the information about the bag and its supply chain directly through your smartphone. This unique ...
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News briefs
The Aura blockchain appoints a new CEO
The Aura Blockchain Consortium has appointed Romain Carrere as chief executive officer and general secretary. He replaces the general secretary Daniela Ott. Ott was appointed general secretary in June 2021, a few weeks after the launch of the project. The consortium is a non-profit association based in Switzerland promoting socially ...
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ArticleThe Aura blockchain launches a SaaS solution for luxury brands
On Jan. 13, the Aura Blockchain Consortium launched Aura SaaS, a cloud-based software-as-a-service (SaaS) solution for its global blockchain-based platform designed for luxury brands. The consortium is a non-profit association based in Switzerland promoting socially responsible, sustainable and customer-centric business practices throughout the lifecycle of luxury products by leveraging blockchain ...
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News briefs
Aura Blockchain Consortium names a general secretary
Aura Blockchain Consortium has appointed Daniela Ott as general secretary. She will report directly to the consortium’s board of directors. Aura was created by L VMH, Prada and Cartier , a unit of the Swiss luxury goods group Richemont , to promote the use of ...
