All Micam articles

  • News briefs

    Micam cautiously optmistic about September edition

    2021-05-17T07:30:00Z

    Siro Badon , the chairman of Micam and of the Italian footwear association Assocalzaturifici , said that he was “cautiously optimistic” about holding a physical edition of the Milan-based trade fair from Sept. 19 to 21. The physical edition of Micam scheduled from March 21 to 23 was ...

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    Article

    Covid-19 accelerates the shift to sustainability in the fashion industry

    2021-03-29T08:51:00Z

    The Covid-19 pandemic has acted as an economic and social game changer in many respects, causing a strong disruption of previous business models as well as supply chain and production processes. This is also true for the fashion industry, where it also accelerated a clear shift toward sustainability in ...

  • News briefs

    Essenz and Futurmoda canceled, digital Micam starts

    2021-03-08T08:57:00Z

    The German trade show for shoes and accessories, essenz , cancelled its March edition due to restrictions caused by the Covid-19 pandemic. The show was scheduled from March 28 to 30 in Munich. The organizers still expect to hold the September edition. Several shoe brands have nevertheless decided to ...

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    Article

    Micam to hold a digital edition from March 8 to May 8

    2021-02-19T08:26:00Z

    After cancelling its physical edition, which was scheduled from March 21 to 23, because of the resurgence of the Covid-19 pandemic, the Milan-based footwear trade show Micam will hold a virtual event from March 8 to May 8 called Micam Milano Digital Show . The first edition of ...

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    Article

    Micam cancelled

    2021-02-04T14:09:00Z

    Micam , the Milan-based footwear trade show which was scheduled to be held from March 21 to 23 at the Fieramilano Rho exhibition center, has been cancelled because of the Covid-19 pandemic. Mipel , a fair for leather goods and accessories, TheOneMilan , which focuses on women’s clothes, Lineapelle ...

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    Article

    Micam wins ICMA advertising award

    2020-12-21T07:36:00Z

    Micam ’s advertising campaign Micam in Wonderland has won the gold medal at the ICMA International Creative Media Award for best social media project of 2020. Micam was assisted by MM Company and Laureri Associates . The Milan-based trade show said that it had “succeeded in ...

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    Article

    Micam to be held on March 21-23

    2020-11-26T08:05:00Z

    Micam will run from March 21 to 23, a day less than the September edition. The Milan-based footwear trade show will be held in conjunction with four other fairs representing the Italian fashion industry, in a repeat of an initiative carried out for the previous edition. Micam, Mipel ...

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    Article

    Micam, sister fairs attract 16,000 buyers

    2020-09-24T16:58:00Z

    The footwear trade show Micam Milano , along with four other events representing the Italian fashion industry and that overlapped over a five day-period at the Fiera Milano Rho exhibition hall, attracted 16,000 buyers. The fairs united under the #strongertogether banner. The other events were Mipel , dedicated ...

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    Article

    Micam to attract over 500 exhibitors, 5,000 buyers

    2020-09-03T06:20:00Z

    The organizers of Micam Milano said that more than 500 exhibitors will be present at the trade show being held at the Fiera Milano Rho exhibition hall from Sept. 20 to 23, and that over 5,000 buyers, primarily from Italy and Europe, have confirmed their participation. The 90th ...

  • News briefs

    Moda Made in Italy show cancelled

    2020-07-29T19:45:00Z

    The Moda Made in Italy footwear trade show, that was scheduled to be held Sept. 27-29 in Munich has been cancelled. The March edition of the show had already been abandoned due to the Covid-19 pandemic. The Italian footwear association, Assocalzaturifici , which organizes the event, said that ...

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    Article

    Micam launches an all-year round “augmented” digital fair

    2020-07-01T14:30:00Z

    Micam has joined forces with the Los Angeles-based wholesale e-commerce platform NuOrder to launch Micam Milano Digital Show , which it describes as an “augmented trade fair” to be held all-year round. In May, Micam had announced that it was negotiating a commercial agreement with a leading ...

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    Article

    Micam has industry support for September edition and prepares a B2B site

    2020-05-22T10:36:00Z

    The organizers of Micam  confirmed plans to hold the trade fair on Sept. 20-23, indicating that 75 percent of the Italian and international companies surveyed believe that the Milan-based event is an essential element to relaunch the industry. Micam also plans to launch a B2B platform.

  • Article

    ​Italian footwear sales drop by 38.4% in Q1

    2020-05-17T17:49:00Z

    In the first quarter, the Italian footwear industry suffered a 38.4 percent year-on-year drop in sales, representing a €1.7 billion loss in revenues, and a 46.2 percent decline in orders due to the impact of the Covid-19 pandemic. Among the means seen necessary to relaunch the industry is the organization ...

  • News briefs

    Micam to offer space for emerging designers

    2020-03-26T10:41:00Z

    Micam , the Milan trade show running from Feb. 16 to 19, will again offer an area for emerging designers. Located in Hall 4E, the space will host young talents of different nationalities. They are the Israeli Annabelle Tsitsin with her A by Anabelle brand; Ines Martin-Borregon of Spain with ...

  • Article

    Micam Milano replaces Micam Americas

    2020-03-25T11:20:00Z

    Informa Markets , a British organizer of exhibitions and events, has joined forces with the Micam Milano to launch Micam Americas , scheduled to run for the first time from Aug. 17 to 19 in Las Vegas. It will replace FN Platform and run alongside two other important fashion events ...

  • Article

    Lower attendance at Micam

    2020-03-24T10:53:00Z

    Attendance at Micam’s 89th edition, held on Feb. 16-19 in Milan, fell by 5 percent as compared to a year ago, largely due exceptional circumstances, according to the organizers, who had actually expected a higher rate of decline, considering especially the reports available at the time about the effect of ...