All Reebok articles
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Article
CCC Group posts softer sales in Q3 led by the CCC and eobuwie banners
With most of its fiscal third quarter over, CCC Group has registered softer sales, amid above average temperatures through September and weakened “but slowly recovering” consumer demand. In the period from Aug. 1 to Oct. 10, sales at the Polish footwear and fashion group were down by 4 percent compared ...
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News briefs
Reebok unveils new premium sportstyle line in partnership with Farfetch's NGG
Reebok has unveiled Reebok LTD, a new premium line led by New Guards Group (NGG), with the goal of further elevating the Reebok brand through new products and collaborations. Reebok defines LTD as “a playground for creative evolution” under the motto “LEARN. TEST. DESIGN.” (LTD); a platform to unleash personal ...
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News briefs
Farfetch launches Reebok's European e-commerce
Farfetch, a leading platform provider for the luxury fashion industry, has announced that the partnership with Reebok to run its European e-commerce sites, announced following the sports retailer’s acquisition by Authentic Brands Group from Adidas in 2022, has now been implemented. The partnership announced at the time involves restructuring the ...
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Article
The exodus of Western brands from Russia continues
CCC and Vagabond Shoemakers have recently joined a long list of companies that have suspended operations on the Russian market, after Russia invaded Ukraine on Feb. 24, which led to international sanctions against the country. CCC closed all brick-and-mortar stores and temporarily suspended its online store in Russia. Previously placed ...
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News briefs
A quarter of Nike shoes in Russia are fakes
Roughly 25 percent of all Nike shoes on the Russian market are fakes, showed a research conducted by the Russian business union Social Consumer Initiative. The share of counterfeit products ranges between 0 and 5 percent for Adidas, Asics, New Balance, Reebok, Puma and Skechers, said Oleg Pavlov, head of ...
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News briefs
Reebok to release a plant-based running shoe
In October, Reebok will be releasing the Forever Floatride Grow , a running shoe with uppers derived from eucalyptus trees, midsoles from sustainably cultivated castor beans, sock liners from bloom-algae foam and outsoles from plant rubber. According to Footwear News , the U.S. Department of Agriculture (USDA) has conferred ...
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News briefs
Reebok partners with Maison Margiela
The French luxury fashion house Maison Margiela and Reebok have started to develop a joint product line, and the partnership is “set to span several seasons,” the companies say. The first products are scheduled for a launch on Sept. 22 in the spirit of “the cyber-industrial revolution” at ...
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Article
LGBTQ collections become mainstream for the fashion, sportswear industry
The LGBTQ (lesbian, gay, bisexual, transexual and queer) fashion market has been growing over the last decade. In recent years, an unprecedented number of mainstream brands have begun to release LGBTQ collections.