All Tiktok articles
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News briefs
Zalando challenges the EU on its designation as a VLOP
Zalando said that on June 27 it filed a legal challenge with the Court of Justice of the European Union (CJEU), contesting its designation by the European Commission, under article 33 of the Digital Services Act (DSA), as a “Very Large Online Platform” (VLOP) because it has more than 45 ...
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Prada was the hottest brand in Q4
For the first time, Prada was the hottest brand in the world the fourth quarter of 2022, overtaking Gucci that slipped into second position, according to The Lyst Index. Moncler surged to third position from 17th in the fourth quarter and Miu Miu, which is part of the Prada Group, ...
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Article
Apple now competes with Google, Meta in digital advertising
Apple is making strides in advertising adoption and is now competing with Google and Meta, according to a report released by appsumer. Apple Search Ads (ASA) has “joined the duopoly of Meta and Google at the top table of advertiser adoption as it grew adoption nearly four percentage points YoY ...
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TikTok drops e-commerce plans in Europe, U.S. - FT
TikTok has abandoned plans to expand its live e-commerce initiative in Europe and the U.S., according to the Financial Times. The Chinese-owned company’s initiative called “TikTok Shop” was launched in the U.K. last year, its first market outside Asia. TikTok had planned to launch the feature in Germany, France, Italy ...
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YouTube Shorts has 1.5 bn monthly users
YouTube, the U.S. online video sharing and social media platform owned by Google, said that its Shorts service now has over 1.5 billion active, signed-in monthly users. The service enables to show videos of up to 60 seconds. It started in test mode in September 2020, followed by a full-blown ...
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Article
Millennials and Gen Z are more likely to embrace luxury than older generations
As a new generation of younger, digitally-savvy shoppers comes to the fore in the luxury marketplace, new trends are emerging, a survey conducted by the Swedish retail banking, payment and shopping service Klarna showed. These include a stronger focus on sustainability, which leads to favor quality products that will last ...
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Shopify launches Tik Tok Shopping in the U.S. and U.K.
The Canadian e-commerce platform Shopify has launched a TikTok Shopping pilot in the U.S. and in the U.K. for its merchants. A select group of merchants in Canada will participate in the pilot in the coming weeks, and the feature will roll out to additional regions in the coming month, ...
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TikTok ban suspended by U.S. judge
A federal judge, Carl Nichols , has decided to suspend an executive order issued by president Donald Trump that would have banned the Chinese video sharing app TikTok from being downloaded on mobile phones in the U.S. The ban was scheduled to start from Sept. 27. TikTok ...
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Article
U.S. delays TikTok ban to Sept. 27 as Trump gives blessing to deal with Oracle, Walmart
The U.S. Department of Commerce said that it has delayed until Sept. 27 the prohibition of the Chinese mobile application TikTok . The department had previously announced that the ban would start today. The decision comes after U.S. President Donald Trump said he had given his “blessing” to ...
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U.S. bans WeChat, TikTok from Sept. 20
The U.S. Department of Commerce said that from Sept. 20 the Chinese mobile applications WeChat and TikTok will be prohibited in the U.S. to safeguard national security. “The Chinese Communist Party (CCP) has demonstrated the means and motives to use these apps to threaten the national security, ...