A “Harrods Shoe Heaven” opened on 42,000 square feet on Aug. 1, replacing a former shoe department that occupied one-third of the space. Located on the fifth floor of the London department store, it hosts 17 boutiques for luxury brands such as Manolo Blahnik, Christian Louboutin, Chanel, Christian Dior, Louis Vuitton, Gucci, Prada and Valentino. The new shoe floor, which comes on the heels of similar investments by Selfridges and other major department stores in Europe and the U.S., was designed by the studio of David Collins, which has worked for Jimmy Choo and other fashion brands. Some 50 other brands are displayed in rotundas around the hall. Kurt Geiger, which will manage about 90 percent of the assortment, is forecasting sales of £100 million (€125.15m-$167.76m) in the first year of operation.