After a beta test in France that began a year ago, Google is taking its Shopping Actions experience to the U.S. With this application, customers are able to buy products online from a brand or a retailer through their own Google account, without registering for the service and without leaving the web page. Users can log in on Google Express or make use of the vocal Google Assistant. Google will guarantee the authenticity of the product and the option to return it. It will also indicate whether the product can be picked up locally. It's not clear yet whether this service will be offered in other countries.

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