Bally – one of several footwear brands to have signed the Fashion Pact, an initiative conceived by the Macron administration in France and entrusted to François-Henri Pinault, chairman and chief executive of Kering – has unveiled the second phase of its Bally Peak Outlook, launched in 2019. Bally has now posted on its website a Sustainability Roadmap consisting of four pillars. “Transparency” comprises the roadmap itself, a code of ethics and a pledge to have mapped 90 percent of the brand’s tier-1, -2 and -3 suppliers by 2022. “Quality” is about design and the traceability of raw materials. “Collaboration” includes the Peak Outdoor Foundation, which Bally has just established. In late May and June, the foundation will be mounting clean-up expeditions to base camps on Mount Everest and seven other Himalayan mountains exceeding 8,000 meters in height. Finally, “Progress” concerns Bally’s goals, such as the introduction of a “fully circular” product by 2025, the reduction of single-use plastics in its packaging by 30 percent by 2025 and their elimination by 2030, and the founding of its Center for Excellence for education, research and development in sustainability by 2022.

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