Coach has unveiled its new CitySole shoe collection. The collection comprises three different sneaker styles: the CitySole Court, the CitySole Runner and the CitySole Lowline. The shoes feature the brand’s proprietary CitySole technology, designed to boost flexibility and comfort while reducing impact and weight. The marketing campaign for the new Coach CitySole collection features Jennifer Lopez and Michael B. Jordan. Lopez was unveiled as the brand’s new global face in November 2019, while Jordan has been a brand ambassador for over a year. The campaign was shot by Juergen Teller, the German fine-art and fashion photographer, in New York City. A series of short film vignettes focusing on real New Yorkers, directed by Danielle Nemet, accompanies the images.
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