Collective Brands has created a new position as European manager of its lifestyle shoe brands, responsible for Keds, Pro-Keds and Sperry Top-Sider. The post has been given to Michael Schmitz, a 34-year-old manager who has worked for the group for four years, coordinating its sales in Germany, Austria, Switzerland and Poland. Schmitz worked previously as brand manager for New Balance and its sister brand, PF Flyers.