C-Suite interview: Rohde launches its B2C business in Germany


On Sept. 17, Rohde launched its business-to-consumer (B2C) online platform for the German market. In November 2020, the German footwear company’s business-to-business (B2B) e-commerce service had already come on stream and it currently manages 30 percent of re-orders, or about 8 percent of overall sales.

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