Crocs buys Heydude for $2.5bn


Crocs has entered into a definitive agreement to acquire Heydude, a privately-owned, high-growth casual footwear brand, for $2.5 billion. The U.S. footwear company, mostly known for its clogs, estimates that the acquisition will turn it into the second largest group of branded casual footwear, with forecast revenues approaching $4 billion ...

Keep reading this article by becoming a member


Subscribe today for just €7,60 a week

Your membership benefits:

  • Our executive edition of Shoe Intelligence (Regular PDF format or E-Format) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Unlimited access to - all insight, analysis and statistics 24h/day available online
  • Powerful search and access to over 16,500 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Breaking news

If you aren’t ready to subscribe now, choose the 30 day trial for 1€. Already a Shoe Intelligence subscriber? Sign in here.