Zalando enjoyed efficiency and productivity gains thanks to AI in 2025

Zalando

Zalando announced that it used AI to ”drive efficiency and productivity gains across its entire business” during 2025 and expects to achieve its target of €100 million in synergies from the acquisition of About You as soon as 2028, a full year earlier than planned.

SIGN-IN if you are already a subscriber of Shoe Intelligence.

barrier_image_SI

Subscribe today

Your membership benefits:

  • Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
  • Our executive edition of Shoe Intelligence (Digital Edition) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
  • Powerful search and access to over 16,500 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Organisation-wide access across offices, people and devices

To continue reading this article REGISTER NOW