Foot Locker has invested $2 million in Pensole Inc., which runs the Pensole Footwear Design Academy. Founded in 2010 by D'Wayne Edwards, former director of design at Nike's Jordan Brand, Pensole offers prospective footwear designers free tuition and a learn-by-doing curriculum. Some 400 alumni are currently at work in the sneaker industry. Foot Locker's recent investment extends a relationship that began in 2015, when the company funded “Fueling the Future of Footwear,” an annual masterclass design competition. Foot Locker has sold three of the resulting designs worldwide. The company and its vendors will be collaborating with Pensole on new educational programs and the design and manufacture of exclusive products for Foot Locker brands.