Geox has installed a pop-up shop for the summer on the fifth floor of Harrods, the prestigious London department store It will sell a limited-edition line called Geox Red Bull Racing Driver Boots, consisting of 50 personalized replicas of the shoes worn by the drivers of the Red Bull Formula One team. The footwear is made of kangaroo skin and fireproof materials. The starting price for the shoes is £700 (€780-$1,122). Patrons will also be able to buy shoes from the Geox Red Bull Racing collection, available in Italy since March 2011.