Groupe Royer is launching a chain of children's shoe stores featuring models from all the brands that it owns or licenses. It's going to be called Kids & Kickers. In addition to its Kickers shoes for children, it will offer those of other group brands such as Aster and Mod'8 as well as children's models by Bloch, Chipie, Converse, Hello Kitty, New Balance and Spring Court. The first store under this banner is set to open in the French city of Limoges next February, to be followed by four others in the course of 2012 and 10 more per year subsequently. Two of the three Mod'8 stores run by the group will be converted to the new name and format.