Högl, an Austrian brand that has grown strongly in Russia and other parts of Eastern Europe, reported stable sales in 2013. The Austrian company sold about 1.3 million pairs of shoes last year. Germany, Switzerland, Austria and most Eastern European countries remain the most important markets for Högl. In the Netherlands, Högl will from now on be selling its shoes through its own sales representative in order to increase its presence on the Dutch market. Previously, sales were handled by an agency. Högl plans to enter the Middle East in the next two years. The Austrian brand owns and manages 109 mono-brand stores worldwide. Sales generated by Högl's own retail account for 35 percent of the company's total sales.