I Love 19,95, the 14-store Spanish retailer, plans to start selling own-brand shoes in 2012. Outsourced manufacturing partners will make the footwear in Elche, the country's shoe center, in keeping with I Love 19,95's new theme of “I Love Spain.” While the stores have stocked footwear before, they have not been designed by the company itself. The eight models will sell for €49.95-59.95. I Love 19,95 plans to expand to France, Italy and Portugal next year as well.