Italian Shoe Industry Ups Its Advertising Budget By 20%
ANCI, the Italian shoe industry association, is using its big revenues from the MICAM fair to financing a big promotion of Italian shoes, with prominent posters addressing passengers at airports all over Europe, but the brands themselves are evidently stepping up their own marketing efforts. According to data collected by ...
REGISTER a free Account today to continue reading this article.
SIGN-IN if you are already a subscriber of Shoe Intelligence.
Subscribe today for just €8,36 a week
Your membership benefits:
- Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
- Our executive edition of Shoe Intelligence (Digital Edition) - the must-read for all decision-makers in the industry
- Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
- Case studies and best practices on business challenges
- Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
- Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
- Powerful search and access to over 16,500 articles and analyses in the archive
- Personal library to save articles and track your key content
If you aren’t ready to subscribe now, choose the 30 day trial for 1€. To continue reading this article REGISTER NOW.