Italian shoemakers cut advertising expenditures in the Italian press by...
Italian shoemakers cut advertising expenditures in the Italian press by an estimated 8.7 percent to €62.8 million, according to a survey carried out by the research group Pambianco on 312 companies. However, the top five spenders bolstered spending by 71.2 percent to €11.9 million. The largest spender was Geox, up ...
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