Latest News Briefs – Page 119
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News briefs
Nike to explore Newlight's carbon-negative material
Nike and California-based Newlight Technologies have entered a partnership to explore the use of AirCarbon, an energy storage material, in a variety of applications within Nike’s supply chain and manufacturing. According to a press release, the collaboration is part of Nike’s plans to accelerate its carbon reduction plans, as materials ...
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News briefs
Keen launches recycled content certification program
Portland-based footwear company Keen is starting a new sustainability initiative based on its growing Harvest line partly made from recycled materials. The new Harvest certification program is part of Keen’s “Detox the Planet” Initiative and is primarily a communication tool that offers transparency on how much industrial waste is recycled ...
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News briefs
Vans launches a virtual environment for customization, play
Vans is launching a game on Roblox, a development environment and platform for multi-player video games. Vans World, as the game is called, combines skateboarding, fashion and networked gaming. Players can use it as a tool with which customize any of four Vans shoe silhouettes or as a full skate ...
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News briefs
French advertising body agrees that Adidas has stretched its sustainability claims
The ARPP, a non-governmental association for the self-regulation of advertising in France, has sided with a consumer against Adidas. The consumer contends that the German brand’s claims made earlier this year with regard to both the recycled content of its Stan Smith Forever shoes and the extent to which the ...
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News briefs
Alibaba pledges 100bn yuan for charitable causes
The Chinese internet company Alibaba pledged to invest RMB 100 billion (€13.1bn-$15.5 bn) in ten key initiatives to “promote common prosperity in China.” The announcement comes after Chinese President Xi Jinping urged the wealthy to tackle inequality but dragged down the company’s share price on concern about its impact on ...
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News briefs
Hoka One One opens its first physical retail stores
Hoka One One is opening its first retail shops, in New York and Los Angeles, after introducing its first lines of running apparel. The two pop-up stores are expected to stay open through December. The 185-square-meter store in NYC is located in the Flatiron district, at 142 Fifth Avenue. The ...
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News briefs
Chinese marketplace Shein expands in Russia
Over the past 12 months, the Chinese fast fashion marketplace Shein has tripled daily visits, surpassing its Russian peer Lamoda, a research conducted by the Russian analytical firm Mediascope showed. Shein has the potential to increase its presence in Russia over the next few months and compete with market leaders, ...
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News briefs
Russia continues to be submerged with counterfeit shoes
Andrey Pavlov, the general director of the Russian shoe company Zenden, claims that the Russian market continues to be submerged with counterfeit footwear and that law enforcement agencies are not acting to stem the flow. In 2020, some 40 to 50 million pairs of counterfeit shoes landed on the Russian ...
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News briefs
K-Swiss teams up with YG on “Disco” sneaker
K-Swiss has collaborated with YG on a new co-designed sneaker collection at the intersection of the sneaker culture and hip-hop. The K-Swiss Classic LX, one of the brand’s most enduring silhouettes, has been reimagined in a glittering silver motif. The shoe is called “Disco”. K-Swiss’ 50-year-old silhouette retains the brand’s ...
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News briefs
Allbirds opens a store in Atlanta
Allbirds, the B Corporation certified Californian brand of footwear and apparel, has opened a 3,000 square foot retail store and community center at Atlanta’s Ponce City Market. It is the brand’s first store in the Atlanta area and 30th globally, with locations across North America, Asia, and Europe. In 2019, ...
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News briefs
Peroni launches limited sneaker edition with M.Gemi
The Italian beer producer Peroni Nastro Azzurro, premium Italian birra, has launched a limited-edition of luxury sneakers in collaboration with the leather shoes and accessories brand M.Gemi. The Peroni x M.Gemi collection features leather footwear for both men and women handcrafted in Italy. The shoes are available on mgemi.com. Founded ...
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News briefs
Shopify launches Tik Tok Shopping in the U.S. and U.K.
The Canadian e-commerce platform Shopify has launched a TikTok Shopping pilot in the U.S. and in the U.K. for its merchants. A select group of merchants in Canada will participate in the pilot in the coming weeks, and the feature will roll out to additional regions in the coming month, ...
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News briefs
Global kids’ footwear market to grow 4% a year - Technavio
The global children’s footwear market is expected to rise by an annual average of 4 percent between 2020 and 2024 after growing 3.28 percent in 2020, according to a report published by the research and advisory company Technavio. The market is expected to grow by $8.65 billion during 2020-2024, ...
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News briefs
Invista to double nylon 6,6 polymer capacity at Shanghai site
In an effort to answer the domestic demand for nylon 6,6 polymers, Invista Nylon Chemicals (China) announced plans to double its current production at the Shanghai Chemical Industry Park. The plan follows a 40,000-tonne/year capacity increase that was installed in 2020. Thanks to an investment of RMB 1.5 billion (€197m-$230m), ...
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News briefs
Sam Edelman launches its first fragrance
The U.S. women’s footwear company Sam Edelman, launched its first-ever eau de parfum, Signature by Sam Edelman. The fragrance is inspired by ”the effortless elegance, feel-good spirit and aspirational style of the Sam Edelman brand,” it said. The fragrance was created by Raymond Matts in partneship with Frank Voelkl, principle ...
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News briefs
Deichmann may double its store network in the U.K. over time
The German footwear company Deichmann plans to expand in the U.K., where it could gradually double its network of 109 stores. In an interview with the Financial Times, Samuel Deichmann, the 28-year-old great grandson of the chain’s founder who manages the British business, said that the company sees ”a lot ...
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News briefs
Tata International names a new head of its leather division
The Indian group Tata International has promoted Atul Nagrath to the helm of its leather products division, replacing Vembu Muthukumaran who is leaving the group after nearly 20 years. The appointment is effective on Sept. 1. Atul Nagrath is in charge of procurement at the leather products division. Prior to ...
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News briefs
Klarna launches in Poland
Klarna, the Swedish banking, payment and shopping service with over 90 million users worldwide, officially launched in Poland on Aug. 18, partnering with H&M to introduce the “Pay in 30 Days” option and the Klarna app. Klarna will expand its presence in Poland with a local team and office in ...
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News briefs
U.K. consumer confidence at pre-pandemic level - GfK
According to their latest consumer survey of around 2,000 citizens, market analysts at GfK see the U.K. Consumer Confidence Index at pre-pandemic levels of -8 in August, against a backdrop of cooling headline inflation and rising house prices. Expectations regarding personal financial situations over the next 12 months continue, and ...
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News briefs
Japanese sneaker platform Soda raises $56 million
Japanese sneaker platform Soda raised 6.2 billion yen (€48.1m-$56.4m) in a Series C funding. The main investor was Kream Corporation, a South Korean sneaker reselling platform that is part of the portfolio of South Korean SoftBank Ventures Asia, which in turn is also one of the Series C investors, along ...



