Melissa, the upscale brand of Grendene, is opening its first...

Melissa, the upscale brand of Grendene, is opening its first Italian mono-brand store in Bologna, to be followed by one in the sea resort of Forte dei Marmi. The brand will thus have a total of more than 60 stores around the world. Melissa has also opened a pop-up store ...

Keep reading this article by becoming a member

barrier_image_SI

Subscribe today for just €7,60 a week

Your membership benefits:

  • Our executive edition of Shoe Intelligence (Regular PDF format or E-Format) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
  • Powerful search and access to over 16,500 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Breaking news

If you aren’t ready to subscribe now, choose the 30 day trial for 1€. Already a Shoe Intelligence subscriber? Sign in here.