On Oct. 1, Alfred Pusswald left Groupe Royer and joined Lidl, the German discounter. The German industry veteran was previously international sales director for the Scholl brand in Europe, the Middle East and Asia (EMEA), working to broaden its position in the shoe retail segment. At Lidl, he is senior purchasing manager for non-food, shoes. He has also worked for Karl Vögele, Quick Schuh and the Wortmann group. Lidl recently launched a limited-edition sneaker (see the related news brief under Marketing). It has more than 10,800 stores in 29 countries.