PPR has indicated that, in an effort to focus on its high-end businesses, it will be selling several of its companies, including the electronics chain Fnac, the furniture store Conforama, and Redcats, the mail-order business. Instead it will divert its attention to brands such as Yves Saint Laurent, Gucci and Puma. The Wall Street Journal reported that analysts are saying PPR could get $6 billion for the businesses. PPR has also said it is listing CFAO, its African distribution unit, on the stock market, selling a 49.6 percent stake in order to raise as much as €1 billion. François-Henri Pinault, the chief executive of PPR, told The Wall Street Journal that he was looking at buying another label for outdoor activities to give a boost to Puma in the mass market. There has also been some speculation that he may want to buy out Giorgio Armani, who has finally begun to delegate some responsibilities within his own fashion house.