Pretty Ballerinas inaugurates its second flagship store in Manhattan. After its shop in Lexington Avenue, the company chose Madison Avenue, another emblematic location. The new 30-square-meter shop features high ceilings and a predominance of rose, black and gold – the corporate colors. Exclusively for this opening, the brand created a special ballerina flat designed with the U.S. flag and named them Rosario Born in the USA. The American expansion of the Spanish brand, which is part of the Mascarò group, will continue with the opening of a new shop in Santa Monica, California, later this year, adding to the other one in the Los Angeles area, located in Beverly Hills.