The Italian shoe maker Asso signed a worldwide license agreement with the Italian footwear designer Cesare Paciotti for the production and distribution of children’s shoes under the 4US brand from the current autumn/winter season.

Asso will offer boy and girl shoes for children aged from six to 13 years old, with a focus on Eastern Europe, Russia and the Middle East.

Founded in 1987 by Silvano Donati and Sauro Silenzi in the Fermo footwear manufacturing district, Asso posted sales of some €25 million in 2019, in line with the previous year.