Rack Rooms Shoes, the American shoe retail chain controlled by Deichmann, plans to raise $50,000 for high school scholarships and donate $50,000 to local charities through its nationwide Shoes That Fit program. The chain is on target to raise more than $600,000 this year from customers' donations – up from $550,000 in 2013 - for its Shoes That Fit program, which has provided almost 100,000 pairs of new shoes to children in need since it started in 2007.