While big cities like Moscow and St. Petersbourg are still locked down, about 15 percent of the 85 Russian regions have allowed brick-and-mortar shoe stores and a few other types of retailers of non-essential items to resume operations after President Vladimir Putin lifted the nationwide quarantine designed to fend off Covid-19 contamination on May 12. The federal sanitary service, Rospotrebnadzor, recommended that the quarantine should be withdrawn in three stages, starting with small offline stores limited to 400 square meters of selling space.

The requirements for retailers to open their stores are different in every part of the country. For example, the government of the Kurgan Oblast ordered a maximum density of one customer per ten meters of trading floor. In the Chelyabinsk Oblast, retailers are obliged to secure a distance of at least 1.5 meters between customers.

Russian retailers are looking forward to re-opening their offline stores. Andrey Pavlov, owner of a major shoe retail chain, Zenden, said it experienced a slump in revenue of nearly 100 percent because of the retail lockdown. Online sales were minimal because a large portion of the pick-up points were also closed.