All Russia articles
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Article
Central Asia and Caucasus expand footwear exports to Russia
In 2023, Russia saw a hike in footwear imports from Armenia, Kazakhstan and Kirgizstan, all members of the Russian-led Eurasia Economic Union trade block. But, the increase is primarily attributed to re-exports of footwear from Europe. Armenia exported shoes worth $33 million in 2023, which was 11 times higher than ...
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Russia’s Ekonika enjoys a strong start to 2024 as it doubles the size of its stores
Ekonika, a major Russian footwear retailer, enjoyed a 51 percent rise in revenues during the first two months of 2024, on higher sales volumes following the launch of a new store format. Sergey Sakrisov, the Vice President of Novard, the parent company for Ekonika, noted that contrary to the past ...
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Russia claims to have virtually eradicated illegal footwear sales
Since 2020, the mandatory labelling of fashion goods has secured additional income of 84.6 billion rubles (€848 million) on aggregate for the Russian federal budget, estimated the Russian Center for Prospective Technologies (CPT), a government agency authorized to supervise the labelling reform. Footwear labelling on its own provided additional income ...
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Tamaris plans to expand its Russian store network
By the end of 2024, Wortmann plans to add 15 doors to its existing network of 60 Tamaris stores in Russia and take several other steps to gain a better foothold in the country. Friedrich Naumann, CEO of Wortmann Vostok, said that the brand intends to open new stores ...
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Russian footwear brands adapt their product range to better suit online marketplaces
As e-commerce consolidates its dominance in the Russian footwear market, brands are looking into opportunities to improve their positioning in this segment. In 2023, one of the key trends on the Russian market of fashion goods was that brands were designing new collections specially for online marketplaces, according to a ...
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Parallel imports rise in Russia
Parallel imports of fashion goods in Russia are increasing despite calls by Russian footwear manufacturers for a clampdown. A surge in Russian shoe imports at the end of 2023 was primarily attributed to the parallel imports, disclosed Igor Ulyanov, vice president of the Russian union of light industry, Soyuzlegprom. In ...
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Sanctions weigh on Turkish plans to expand exports to Russia
A fresh round of U.S. sanctions is reportedly jeopardizing the planned growth of Turkish footwear exports to Russia and other post-Soviet countries. Turkish footwear companies are looking to expand exports to Russia, Central Asia and the Middle East to compensate for the losses suffered in Europe, according to the Turkish ...
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New brands enter the Russian market, but face an uncertain future
Since the beginning of 2023, 19 non-food retail brands have launched businesses in Russia, a vast majority of which sell footwear and clothes, NF Group, a Moscow-based consultancy, reported. In the coming months, 23 more brands plan to follow their lead, though gaining a foothold in Russia could be a ...
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European footwear brands returning to the Russian market
Nearly 15 percent of European footwear companies that pulled out from the Russian market last year have returned to the country, the Russian footwear union estimated. Germany’s Ara and Italy’s Igi&Co are examples of the Western shoe businesses resuming operations in Russia, the organization reported. Following Russia’s invasion of Ukraine ...
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News briefs
Russia is considering banning parallel imports of Western goods
The Russian government is considering banning parallel imports of a broad range of Western non-food goods. The restrictions could be similar to the Russian food embargo imposed by Russian President Vladimir Putin in 2014, said the deputy Russian Industry and Trade Minister, Victor Evtukhov. The ban stopped the import of ...
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Russia’s footwear imports rise sharply
In the third quarter of 2023, Russia imported 106.5 million pairs of shoes, 47 percent more compared with the same period of the previous year, the Russian Center for Prospective Technologies (CRPT) estimated. CRPT specializes in the development of digital labeling, marketing and tracking systems for goods in various industries. ...
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News briefs
Online retailers enjoy a surge in footwear sales in Russia
During the first half of 2023, Ozon registered a threefold rise in turnover in the fashion segment. Ozon, Russia’s second largest marketplace, said that footwear and clothing remain one of the fastest-growing categories. In general, the company estimated that half the shoes or other fashion items in the country this ...
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A weak ruble pushes up footwear prices in Russia
Russian footwear retailers anticipate prices to soar in the next few months following the weakening of the national currency. The Russian ruble has dropped by nearly 30 percent this year against the U.S. dollar as a result of a collapse in export revenues and growing budget spending, making it one ...
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Russia mulls creating footwear clusters to boost local production
The Russian government is discussing the establishment of footwear clusters in the European part of the country, aiming to meet at least 10 percent of domestic demand. The clusters are planned in the Dagestan Republic, Rostov and Moscow province, or oblast, the Russian newspaper Izvestia reported, citing sources close to ...
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Russian online retailer Lamoda plans to open 300 physical stores
Major Russian marketplace Lamoda plans to invest 30 billion rubles (€300m) over the next three years to open 300 brick-and-mortar stores in the country, partly taking over a former Adidas branch. The first 50 stores are expected to be operational by the end of 2023, a source close to the ...
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News briefs
Russia’s former New Balance distributor launches a new chain
Jamilco, the former Russian distributor of New Balance, announced the launch of the multi-brand footwear retail chain Trendzone. Initially, the company will open 32 stores at sites formerly run under the New Balance banner. The company has already opened an online store, trendzone.ru, to which users are automatically redirected from ...
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News briefs
Moscow footwear output up 58% in Q1
The production of footwear in Moscow surged by 58 percent year-on-year in the first quarter of 2023 to 435,000 pairs, according the mayor of the Russian capital, Sergei Sobyanin. Meanwhile, the production of clothing increased by 94.6 percent, he added. Russian companies have been benefitting from the exit of Western ...
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The Russian fashion market is in turmoil, but local brands benefit
In 2022, the overall Russian fashion industry experienced a 12 to 15 percent drop in domestic sales volume, but local brands nevertheless experienced a surge in turnover ranging between 10 and 25 percent, Anna Lebsak-Kleymans, CEO of the Russian think tank Fashion Consulting Group, told the Russian edition of Forbes. ...
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Russian marketplaces join forces to clamp down on counterfeit goods
A group of Russia’s largest online marketplaces launched a joint initiative to establish a blacklist of suppliers found peddling counterfeit goods. The businesses decided to clamp down on fraud after facing growing criticism from customers and concern from regulators. Russia’s Center for the Development of Advanced Technologies, a government agency ...
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News briefs
Iranian brands to make a debut on the Russian footwear market
An estimated 15 to 20 Iranian fashion brands could emerge on the Russian market this year, the Russian newspaper Izvestia reported, citing the outcome of recent negotiations between Iranian and Russian authorities. The Russian union of shopping centers also unveiled that the first agreement with an Iranian company had already ...