All Russia articles
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ArticleRussia shoemakers cut production as the business environment worsens
Several shoe factories have stopped or curtailed operations in Russia over the past few months as the economic environment in the country grows more challenging. For instance, the Romer shoe factory in Kaluga, with a nameplate capacity of 470,000 pairs of shoes per year, has been permanently closed. In the ...
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ArticleRussia’s footwear imports are declining
During the first nine months of 2024, Russia imported 261.6 million pairs of shoes, 11.2 percent less than the previous year, according to the Russian Center for Prospective Technologies, a government agency monitoring the retail industry. In the third quarter of 2024, the agency stated that imports were 9.7 percent ...
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ArticleRussian footwear retailers suffered a drop in traffic
The average consumer traffic in Russian footwear stores dropped by 10 percent during the summer months, Focus Technologies, a Moscow-based think tank, reported. Several factors are likely contributing to this trend, including the end of the rebound effect on the market following the turbulence in 2022 and growing competition, according ...
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ArticleMoscow continues to drive the Russian fashion market
Moscow and St. Peterburg remain the key drivers of the Russian fashion market, local officials indicated. Over the past three years, Moscow saw a 46 percent surge in the turnover of stores selling clothes and shoes, Natalia Sergunina, Moscow’s Deputy Mayor, recently revealed. Moscow’s fashion industry currently comprises 12,800 firms, ...
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News briefs
Asian brands increase their presence in the Russian market
In the first half of 2024, several new foreign footwear brands emerged in the Russian market, according to CORE.XP, a local consultancy. For example, the Chinese footwear brand Josiny and the Chinese children’s clothing and footwear brand Balaba officially launched operations in the country. In total, 15 new brands started ...
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ArticleSecond hand reselling enjoys booming popularity in Russia
The Russian fashion market has witnessed a staggering 30 percent surge in the sale of secondhand goods in 2023, a trend that is rapidly gaining momentum, as estimated by the Moscow-based think tank, Fashion Consulting Group. Last year, the segment was valued at 200 billion rubles (€2bn), which was equivalent ...
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ArticleRussian fashion imports from China are resilient despite sanction pressure
Leading Russian marketplaces have been complaining about difficulties importing goods from China as banks of the Asian powerhouse increasingly scrutinize transactions involving Russian businesses. However, footwear imports are yet to be affected by the issue. Russian marketplaces and foreign resellers working on the online platforms have been encountering problems in ...
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ArticleSales of cheap fashion items reach record levels in Russia
The low-price segment of the Russian fashion goods market accounted for a record 74 percent of total sales in 2023, against 72 percent in the previous year, according to a study by Fashion Consulting Group, a Moscow-based think tank. It indicated that the budget segment is eating into the middle-price ...
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ArticleCentral Asia and Caucasus expand footwear exports to Russia
In 2023, Russia saw a hike in footwear imports from Armenia, Kazakhstan and Kirgizstan, all members of the Russian-led Eurasia Economic Union trade block. But, the increase is primarily attributed to re-exports of footwear from Europe. Armenia exported shoes worth $33 million in 2023, which was 11 times higher than ...
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ArticleRussia’s Ekonika enjoys a strong start to 2024 as it doubles the size of its stores
Ekonika, a major Russian footwear retailer, enjoyed a 51 percent rise in revenues during the first two months of 2024, on higher sales volumes following the launch of a new store format. Sergey Sakrisov, the Vice President of Novard, the parent company for Ekonika, noted that contrary to the past ...
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ArticleRussia claims to have virtually eradicated illegal footwear sales
Since 2020, the mandatory labelling of fashion goods has secured additional income of 84.6 billion rubles (€848 million) on aggregate for the Russian federal budget, estimated the Russian Center for Prospective Technologies (CPT), a government agency authorized to supervise the labelling reform. Footwear labelling on its own provided additional income ...
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ArticleTamaris plans to expand its Russian store network
By the end of 2024, Wortmann plans to add 15 doors to its existing network of 60 Tamaris stores in Russia and take several other steps to gain a better foothold in the country. Friedrich Naumann, CEO of Wortmann Vostok, said that the brand intends to open new stores ...
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ArticleRussian footwear brands adapt their product range to better suit online marketplaces
As e-commerce consolidates its dominance in the Russian footwear market, brands are looking into opportunities to improve their positioning in this segment. In 2023, one of the key trends on the Russian market of fashion goods was that brands were designing new collections specially for online marketplaces, according to a ...
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ArticleParallel imports rise in Russia
Parallel imports of fashion goods in Russia are increasing despite calls by Russian footwear manufacturers for a clampdown. A surge in Russian shoe imports at the end of 2023 was primarily attributed to the parallel imports, disclosed Igor Ulyanov, vice president of the Russian union of light industry, Soyuzlegprom. In ...
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ArticleSanctions weigh on Turkish plans to expand exports to Russia
A fresh round of U.S. sanctions is reportedly jeopardizing the planned growth of Turkish footwear exports to Russia and other post-Soviet countries. Turkish footwear companies are looking to expand exports to Russia, Central Asia and the Middle East to compensate for the losses suffered in Europe, according to the Turkish ...
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ArticleNew brands enter the Russian market, but face an uncertain future
Since the beginning of 2023, 19 non-food retail brands have launched businesses in Russia, a vast majority of which sell footwear and clothes, NF Group, a Moscow-based consultancy, reported. In the coming months, 23 more brands plan to follow their lead, though gaining a foothold in Russia could be a ...
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ArticleEuropean footwear brands returning to the Russian market
Nearly 15 percent of European footwear companies that pulled out from the Russian market last year have returned to the country, the Russian footwear union estimated. Germany’s Ara and Italy’s Igi&Co are examples of the Western shoe businesses resuming operations in Russia, the organization reported. Following Russia’s invasion of Ukraine ...
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News briefs
Russia is considering banning parallel imports of Western goods
The Russian government is considering banning parallel imports of a broad range of Western non-food goods. The restrictions could be similar to the Russian food embargo imposed by Russian President Vladimir Putin in 2014, said the deputy Russian Industry and Trade Minister, Victor Evtukhov. The ban stopped the import of ...
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ArticleRussia’s footwear imports rise sharply
In the third quarter of 2023, Russia imported 106.5 million pairs of shoes, 47 percent more compared with the same period of the previous year, the Russian Center for Prospective Technologies (CRPT) estimated. CRPT specializes in the development of digital labeling, marketing and tracking systems for goods in various industries. ...
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News briefs
Online retailers enjoy a surge in footwear sales in Russia
During the first half of 2023, Ozon registered a threefold rise in turnover in the fashion segment. Ozon, Russia’s second largest marketplace, said that footwear and clothing remain one of the fastest-growing categories. In general, the company estimated that half the shoes or other fashion items in the country this ...
