Shoe & Shirt, the Austrian specialist in children’s footwear, has decided to stop developing and selling its low-priced Jela line, starting with the Spring/Summer 2009 season. The Fall/Winter 2008-09 line will be delivered as planned. The company will concentrate resources on an expanded collection under its main brand, Richter. The brand is developing well in Austria, Russia and in certain markets outside Europe. It has launched a “Fair Steps” quality mark that certifies the absence of toxic substances in the shoes.