Superga has a new Chinese licensee

BasicNet has signed a three-year license agreement with Electric Sekki to distribute the Superga footwear brand in China and Hong Kong. The partnership, which may be extended for an additional three years, aims to generate minimum wholesale revenues of US$14 million in the first three-year period and US$80 million ...

SIGN-IN if you are already a subscriber of Shoe Intelligence.

barrier_image_SI

Subscribe today

Your membership benefits:

  • Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
  • Our executive edition of Shoe Intelligence (Digital Edition) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Unlimited access to shoeintelligence.com - all insight, analysis and statistics 24h/day available online
  • Powerful search and access to over 16,500 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Organisation-wide access across offices, people and devices

To continue reading this article REGISTER NOW