The American Apparel and Footwear Association (AAFA) has set up a new shoe-focused subcommittee. The new Footwear Action committee aims to “develop and implement information, policies, programs and initiatives focused on helping AAFA members who make, distribute and sell shoes,” according to the association's press release. More broadly, the committee's overall goal is to drive more footwear-specific policies, while offering a forum for footwear-related issues. Nate Herman, AAFA's vice president of international trade, will lead the committee. The initiative is one of the first major moves under the AAFA's new president and chief executive, Rick Helfenbein, who was named in January.