The Bread & Butter show in Berlin has launched a new communication campaign under the title “Ich bin ein Berliner,” the famous words of former U.S. President John F. Kennedy during a speech given in the city while it was still divided between East and West. B&B has also launched a new online communication platform via Twitter. The winter edition of the fashion show will take place on Jan. 14-16 in the grounds of the former Tempelhof airport in Berlin.