The Italian brand Keys, which is controlled by the Bertini family through the company Miber, is considering launching a junior collection, possibly targeting teenagers. The brand booked an 8 percent increase in revenues in 2008 to €42.4 million, 70 percent of which came from women’s shoes. The company also produces men’s shoes and leathergoods. About 85 percent of Key’s turnover is generated in Italy and the remainder in Mediterranean countries.