Timberland EMEA has assigned Andy Hewat to the new position of sales director in charge of distributors, reporting to Mariano Alonso, vice president of sales for the region. A former executive of Stylo, Nike, Adidas, New Balance, Reebok, Ugg and Scholl, Hewat had been running Timberland's operations in the U.K. and Ireland since February 2013. Alonso will run the local sales team on an interim basis until a new regional director is appointed.