Tod's has hired Carlo Alberto Beretta as general brand manager, effective Feb. 25. He will report to the group's chief executive and general manager, Umberto Macchi di Cellere. Beretta's past experiences include chief client and marketing officer for Kering from September 2016 to November 2017 and chief executive officer for Bottega Veneta from September 2014 to September 2016. He also worked for 11 years at Ermenegildo Zegna as retail development director and senior merchandising manager.