Moving into the work and safety segment, Tretorn Sweden has appointed Peter Svensson as business unit manager for work & safety. He was previously the chief executive of Arbesko, the Swedish safety shoe company. Magnus Månsson, Tretorn’s CEO, intends to develop the category’s offering in the area of footwear and workwear, launching new products, and expand Tretorn’s sales in more markets all over Europe. He says that protection is in the DNA of Tretorn, a 130-year-old company that is better known for its rain boots.