All Shoe Intelligence articles in Volume 15, Issue 10-11 – Page 5
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News briefs
The 14 oz. store opened last October in a landmark...
The 14 oz. store opened last October in a landmark building on Berlin's main street, the Kurfürstendamm, has been named “Store of the Year 2013” by HDE, the German retailers' federation. It is a creation of Karl-Heinz Müller, the chief organizer of the Bread & Butter trade show in the ...
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News briefs
Rockport launched a new global marketing campaign on April 1...
Rockport launched a new global marketing campaign on April 1 entitled “Lightness,” showcasing the lightweight footwear of its spring 2013 collection. The cornerstone of the campaign consists of a short documentary film, available on youtube, which aims to convey lightness in attitude as well as in footwear. Rockport's spring 2013 ...
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