All Shoe Intelligence articles in Volume 23, Issue 29+30 – Page 3

Article

​Boohoo ties-up with Alshaya to expand Debenhams in Middle East

2021-07-15T14:29:00Z

Boohoo has formed a partnership with Kuwait-based Alshaya Group to expand the presence of the British fast fashion retailer’s Debenhams brand in the Middle East. Alshaya, a franchise operator which currently runs Debenhams stores in shopping malls, will have exclusive rights to operate the stores and a local e-commerce platform ...