YouGov, a market research institute, recently published a survey conducted online among 900,000 Germans aged 18 and over. According to that survey, Deichmann offers the best price-performance ratio in the German fashion retail sector. Overall, Lidl ranked first, followed by DM, a German chain of drugstores, and Deichmann. YouGov evaluated more than 1,200 banners. C&A ranked seventh and Amazon eighth. The survey was conducted from Jan 1, 2018, to Dec. 31, 2018.