All Timberland articles
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ArticleGlobal branded casual footwear market grew 3.5% in 2024
The international branded casual footwear market grew by 3.5 percent in 2024 to $17,016 million from $16,447 million in 2023, with balanced growth from the US and global sales. The US branded casual shoe market rebounded 3.9 percent to $7,024 million from $6,763 million, while revenues from outside the US ...
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News briefs
Timberland names Darren Leon Mckoy as Creative Director
Darren Leon Mckoy, Dr. Martens’ former Creative Director, announced on that he was appointed Global Vice President of Product Design and Creative Direction at Timberland, which is owned by VF Corp.. ”Today, I’m proud and excited to share that I’ve joined VF Corp as Global Vice President of ...
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ArticleVF optimistic that EMEA will spearhead Vans’ turnaround
Having shed its Supreme business for $1.5 billion and moving forward with a transformation plan under CEO Bracken Darrell and a cast of new brand leaders, VF Corp. is expressing optimism that its flagging Vans segment is finally on the road to full recovery. And the EMEA appears to be ...
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ArticleVF Corp. fails to deliver yet again
VF Corp. failed to exceed consensus estimates for quarterly sales and profit for a fourth consecutive quarter. The latest bad news for the parent of The North Face, Vans, Timberland and Dickies, among others, sent VF’s shares down 11.7 percent on the day of the announcement. The operating loss was ...
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ArticleVF expands its partnership with GMG
VF Corp. is expanding its partnership with the retail conglomerate GMG in order to grow in the Middle East and North Africa (MENA) and South East Asia (SEA) regions. The US group, whose portfolio includes the brands Vans, The North Face and Timberland, has been collaborating with the Dubai-based retail ...
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ArticleVF to extend its board in agreement with Engaged Capital
VF Corporation has appointed Caroline Brown to its board in agreement with its shareholder Engaged Capital. The activist investor has been pushing for an aggressive turnaround for the US apparel and footwear company. ”This appointment follows constructive engagement with VF’s shareholders, including Engaged Capital, LLC. VF also intends to ...
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ArticleVF starts a strategic review of its assets
VF Corp., whose current portfolio includes The North Face, Vans, Timberland and Dickies, has initiated a strategic review of its brand assets. The announcement comes after the company’s shareholder Engaged Capital made in October a presentation “highlighting the actionable and significant opportunities for long-term value creation at the company.” According ...
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News briefs
The cyberattack on VF may affect about 35.5 mln clients
VF Corp. said that data from about 35.5 million of its customers was stolen in a cyberattack on the Dec. 13. The parent company of The North Face, Vans and Timberland further stated that it does not store sensitive customer data such as SSN, bank or payment card details ...
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News briefs
VF confirms Nina Flood as global brand president for Timberland
VF Corp. has confirmed Nina Flood as the global brand president for Timberland. Flood had replaced Susie Mulder on an interim basis in November. Mulder had been Timberland’s global brand president since April 2021 and left VF to become chief operating officer at Nobull, a training footwear and apparel brand. ...
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ArticleVF drops guidance, launches turnaround plan
Admitting its U.S. business “isn’t working well” and its cost structure is too high, VF Corp. reported its second-quarter results with a comprehensive plan to turn around its flagging businesses under CEO Bracken Darrell, who joined the group in late July. Key elements of the strategy focus on fixing its ...
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News briefs
Timberland opens its first concept store in Japan
Timberland has opened its first concept store in Japan, in Tokyo’s Daikanyama neighborhood. The store offers footwear, limited-edition items and products created in collaboration with both domestic and international brands and artists, as well as the Japan-only premium line, Timberland +81 3. “With the launch of the Timberland +81 ...
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News briefs
Timberland appoints new CMO
Timberland has hired Maisie Willoughby as the brand’s new vice president and chief marketing officer, effective Oct. 16. In her new role, Willoughby will drive the global brand strategy and vision for Timberland, which is owned by VF Corp. The company said she will lead the global marketing team in ...
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ArticleHow reshoring requests proved short-lived for Portuguese producers
Demand to reshore footwear manufacturing from Asia to Portugal has petered out after growing substantially in 2022, several Portuguese producers told Shoe Intelligence. Last year, as high inflation, energy prices and China’s zero-covid policies upended the global footwear supply chain, Portuguese manufacturers were approached by clients who wanted to reshore ...
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ArticleVF cuts its FY revenue guidance
VF Corp., the parent of brands such as Vans, Timberland and The North Face, reporting a loss of $57.4 million in the first quarter ended July 1 against a loss of $55.96 million in the year-ago period on an 8 percent revenue decline to $2.09 billion from $2.26 billion. Adjusted ...
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News briefs
Timberland has a new sales structure for northern Europe
Under the leadership of Alwin van Dijk as sales director, Germany, Austria, Switzerland, Scandinavia and Benelux now form the new sales region Central/North at Timberland. This step creates new synergies and competencies within the team to meet the changing market conditions and further push the qualitative growth in the region ...
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ArticleYue Yuen to invest $276m in Indian plant
Yue Yuen has entered into a memorandum of understanding with the government of the Indian state of Tamil Nadu to invest 23 billion rupees ($276 million) to build a manufacturing plant. Under the agreement, the regional government will provide infrastructure support to the project including power, water supply, telecommunication facilities ...
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News briefs
Timberland has new head for the EMEA region
VF Corporation has announced new appointments to its leadership team in the EMEA region, including for the Timberland brand, effective Jan. 31. Nina Flood, the current president VF Global Packs (Eastpak, JanSport, and Kipling), is to be the new general manager of Timberland EMEA. She succeeds Mariano Alonso, who is ...
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News briefs
Vans and Timberland launch a joint capsule collection
VF’s brands Vans and Timberland have teamed up to design a capsule collection together for the first time. Celebrating the 30th anniversary of Vans’ iconic Half Cab, the two brands offer a brand new style based on Vans’ iconic model first released in 1992 and Timberland’s Euro Hiker boot, created ...
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ArticleCasual footwear sales rebound in 2021
As the world returned to more pre-Covid 19 normalcy, to the office and to social events, the branded casual footwear market recovered strongly by rising 19.5 percent in 2021 to $14,671 million from $12,272 million a year earlier. While impressive, the percentage gain did not equal those made by the ...
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VF's CEO steps down
VF Corp. announced that Benno Dorer, lead independent director of the VF board of directors, has been appointed interim president and chief executive officer, effective immediately. Richard Carucci, who has served on the board since 2009, will serve as interim chairman of the board. Dorer’s appointment follows Steve Rendle’s decision ...



