All Marketing articles – Page 31
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News briefs
The ART Company is involving fine arts students in Madrid...
The ART Company is involving fine arts students in Madrid and Bercelona in a “Shoestorming” contest for the craziest ideas to illustrate its advertising campaigns for the spring/summer 2012 season. They are being asked to create an object or a sculpture reflecting the qualities of ART shoes, such as flexibility, ...
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News briefs
Britain's Florida Group is investing heavily in an integrated trade...
Britain's Florida Group is investing heavily in an integrated trade and consumer campaign to mark the 75th anniversary of production in Norwich of its Van Dal brand of women's shoes. The first national TV campaign for the brand will start on March 28 and carry on for four weeks until ...
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News briefs
Gabor is hitting the waves with its first TV campaign...
Gabor is hitting the waves with its first TV campaign in Germany since 2005. Adressing women between the ages of 25 and 40 with an “irresistible” claim, the campaign will run on three channels between the end of March and the end of April.
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Short stops
Mike Vallely, the skateboarder known as Mike V., has rejoined...
Mike Vallely, the skateboarder known as Mike V., has rejoined Airwalk as an endorser and to assist in designing limited-edition products for the brand's 25th anniversary footwear collection
