All Marketing articles – Page 27
-
News briefs
Etnies will support the planting of 100,000 trees in the...
Etnies will support the planting of 100,000 trees in the Atlantic rainforest of the state of São Paulo in 2012, starting in March. The one-for-one program plants a tree for every purchase of Etnies Jameson 2 and Jameson 2 Eco men's and kid's shoes or every girl's Caprice Eco and ...
-
News briefs
After opening the new European head office in Amsterdam at...
After opening the new European head office in Amsterdam at the start of July last year, the Red Wing Shoe Company is expanding its operations in Europe, while providing better customer service. The office, which is run by Gabor Majar, has been taking care mainly of the heritage division of ...
-
News briefs
The Footwear Distributors and Retailers of America (FDRA) has chosen...
The Footwear Distributors and Retailers of America (FDRA) has chosen Genesco as the top performer in the full-service category for 2011, while Rack Room Shoes, the American shoe retail chain owned by Deichmann, won the prize for self-service stores. The FDRA's annual awards are chosen from among companies that participate ...
-
News briefs
Wortmann has reportedly decided to invest a record amount of...
Wortmann has reportedly decided to invest a record amount of more than €100 million in its Tamaris brand for the next few years to support its sell-out in Germany and other countries. Starting in the autumn, it will add TV commercials in Austria, Belgium, the Netherlands and Denmark, and it ...
-
News briefs
Jimmy Choo has received the Outstanding Chinese Designer Award for...
Jimmy Choo has received the Outstanding Chinese Designer Award for 2011. He got the award to remind people that he was born in Malaysia into a family of Chinese shoemakers. He started to make shoes at the age of 11. He moved to London to make his mark, establishing his ...
-
Short stops
Christian Louboutin, the French shoe designer based in the U.S.,...
Christian Louboutin, the French shoe designer based in the U.S., is supplying the footwork for a special new edition of the sexy show in Paris' Crazy Horse saloon, scheduled to be held from March 4 to May 31
-
News briefs
Tod's launched its new No_Code Collection at a big party...
Tod's launched its new No_Code Collection at a big party attended by Diego Della Valle, the company's chief executive, and Jefferson Hack, the editor who inspired the new line. No_Code mixes Tod's quality and heritage with influences from music, art and film. Men's and women's shoes are available.
-
Short stops
The NBC Sports commentators reporting on the Super Bowl, the...
The NBC Sports commentators reporting on the Super Bowl, the annual NFL championship held last Sunday, wore Fratelli Rossetti shoes, chosen by the network's stylist, Amy Acton, a fan of the brand
-
Short stops
Café Noir is using images of a Brazilian fashion model,...
Café Noir is using images of a Brazilian fashion model, Christopher Meireles, to support its line of men's shoes, launched in 2002
-
News briefs
The “Connect to Your Hub” campaign, which was organized last...
The “Connect to Your Hub” campaign, which was organized last summer by the Dutch footwear brand Hub, will wrap up in July 2012. Winners of the campaign, which was launched in 11 countries, were announced at the end of November. Customers could create their own Hub shoe model by connecting ...
-
Short stops
The singer-songwriter Shontelle is continuing her collaboration with CAT Footwear...
The singer-songwriter Shontelle is continuing her collaboration with CAT Footwear with a new signature collection of low- and high-heel boots for spring
-
News briefs
François Fillon, the prime minister of France, visited a few...
François Fillon, the prime minister of France, visited a few days ago the Mephisto factory in Sarrebourg, in the eastern part of the country. He praised Mephisto for demonstrating that French companies could make products that have high demand overseas. Mephisto exports 80 percent of its production, with customers in ...
-
News briefs
Gola Classics, the 107-year-old British sports brand, is launching a...
Gola Classics, the 107-year-old British sports brand, is launching a new U.K.-centric advertising campaign with the help of the Sharp Agency. The campaign makes note of Gola's British persona and sporting pedigree rather than the actual products, and is photography-based, with models posing around landmarks such as the Tower Bridge ...
-
News briefs
François Pinault, chairman of PPR, parent company of Gucci, Puma...
François Pinault, chairman of PPR, parent company of Gucci, Puma and other luxry, sports and lifestyle brands, has been elevated to the rank of grand officer of the French Legion of Honor. At the same time, Salma Hayek, the Mexican actress who married his son François-Henri, chief executive of the ...
-
News briefs
The lifetime achievement award of Footwear News has gone...
The lifetime achievement award of Footwear News has gone to Manolo Blahnik, the 68-year-old Spanish designer based in London. The American trade magazine has elected Nicholas Kirkwood as designer of the year, Steven Madden as company of the year, and the Home Shopping Network (HSN) as retailer of the year. ...
-
Short stops
Celine Dion, the Canadian singer, admits that she is addicted...
Celine Dion, the Canadian singer, admits that she is addicted to shoes, owning about 3,000 pairs – for comparison's sake, Imelda Marcos of the Philippines was infamous for possessing a collection of 2,700 pairs of footwear
-
Short stops
J.M. Weston, the French brand of handmade men's shoes based...
J.M. Weston, the French brand of handmade men's shoes based in Limoges, has published a book on its 120-year-old history, written by a novelist, Didier van Cauwelaert
-
News briefs
For the holiday season, Payless ShoeSource has been joined by...
For the holiday season, Payless ShoeSource has been joined by more than 700 nonprofit organizations from the U.S., Canada, Latin America and the Caribbean for its fourth annual Payless Gives Shoes 4 Kids program, a grass-roots effort aimed at giving more than $1.2 million in shoes to children of families ...
-
News briefs
The online stores of Zalando, Görtz, Mirapodo and I'm Walking...
The online stores of Zalando, Görtz, Mirapodo and I'm Walking offer the best ranges, according to a survey of 37 German shoe retailers conducted by Service Value among German customers. Asked to judge the atmosphere in the brick-and-mortar stores, they praised the most those of Roland, Leiser, Foot Locker and ...
-
Short stops
Payless ShoeSource is offering 50 percent off many of its...
Payless ShoeSource is offering 50 percent off many of its products for the five-day Thanksgiving weekend, Nov. 23-27, with some accessories priced starting at $3
