All Marketing articles – Page 28
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Gola Classics, the 107-year-old British sports brand, is launching a...
Gola Classics, the 107-year-old British sports brand, is launching a new U.K.-centric advertising campaign with the help of the Sharp Agency. The campaign makes note of Gola's British persona and sporting pedigree rather than the actual products, and is photography-based, with models posing around landmarks such as the Tower Bridge ...
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François Pinault, chairman of PPR, parent company of Gucci, Puma...
François Pinault, chairman of PPR, parent company of Gucci, Puma and other luxry, sports and lifestyle brands, has been elevated to the rank of grand officer of the French Legion of Honor. At the same time, Salma Hayek, the Mexican actress who married his son François-Henri, chief executive of the ...
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The lifetime achievement award of Footwear News has gone...
The lifetime achievement award of Footwear News has gone to Manolo Blahnik, the 68-year-old Spanish designer based in London. The American trade magazine has elected Nicholas Kirkwood as designer of the year, Steven Madden as company of the year, and the Home Shopping Network (HSN) as retailer of the year. ...
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Celine Dion, the Canadian singer, admits that she is addicted...
Celine Dion, the Canadian singer, admits that she is addicted to shoes, owning about 3,000 pairs – for comparison's sake, Imelda Marcos of the Philippines was infamous for possessing a collection of 2,700 pairs of footwear
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J.M. Weston, the French brand of handmade men's shoes based...
J.M. Weston, the French brand of handmade men's shoes based in Limoges, has published a book on its 120-year-old history, written by a novelist, Didier van Cauwelaert
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For the holiday season, Payless ShoeSource has been joined by...
For the holiday season, Payless ShoeSource has been joined by more than 700 nonprofit organizations from the U.S., Canada, Latin America and the Caribbean for its fourth annual Payless Gives Shoes 4 Kids program, a grass-roots effort aimed at giving more than $1.2 million in shoes to children of families ...
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The online stores of Zalando, Görtz, Mirapodo and I'm Walking...
The online stores of Zalando, Görtz, Mirapodo and I'm Walking offer the best ranges, according to a survey of 37 German shoe retailers conducted by Service Value among German customers. Asked to judge the atmosphere in the brick-and-mortar stores, they praised the most those of Roland, Leiser, Foot Locker and ...
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Payless ShoeSource is offering 50 percent off many of its...
Payless ShoeSource is offering 50 percent off many of its products for the five-day Thanksgiving weekend, Nov. 23-27, with some accessories priced starting at $3
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Drivers passing through the Allston Brighton toll plaza on the...
Drivers passing through the Allston Brighton toll plaza on the Massachusetts Turnpike on Wednesday evening got a Thanksgiving surprise: Zappos paid all their tolls, and included credits for tolls paid by those with Fast Lane memberships
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News briefs
The Mountain hiking boot, designed by the German shoe manufacturer...
The Mountain hiking boot, designed by the German shoe manufacturer Ricosta, has been given another award. The German Design Council gave it the silver German Design Award 2012 in the category of product design. Ricosta will receive the award on Feb. 12 during Ambiente, the consumer goods trade show in ...
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Geox has put out a special collection of gold-colored shoes...
Geox has put out a special collection of gold-colored shoes to celebrate a victory of the Red Bull racing team at the Formula One championships
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The German Design Council has given the 2012 Silver Prize...
The German Design Council has given the 2012 Silver Prize for product design to the “Mountain” model from Ricosta's children's shoe collection, joining 25 other brands in the category such as BMW, Daimler, Ricoh, Audi and Grohe
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Prada announced that the Golden Gate Yatcht club has accepted...
Prada announced that the Golden Gate Yatcht club has accepted that its Luna Rossa sailing boat take part in the America's Cup scheduled in San Francisco in 2013. Luna Rossa's backing yatch club is Circolo della Vela Sicilia based in Palermo. Luna Rossa has signed a cooperation agreement with Emirates Team ...
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A Taiwanese company, Heavy Machine, and Art Star Co. of...
A Taiwanese company, Heavy Machine, and Art Star Co. of Hong Kong bagged the Best of APLF Awards for women's and men's shoes, respectively, at the Sept. 28-30 Fashion Access show in Hong Kong
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A survey conducted by Footwear News at the Saks Fifth...
A survey conducted by Footwear News at the Saks Fifth Avenue store in New York pointed to a Valentino leather and lace shoe as “the sexiest shoe of the year”
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The factory of Fagus-Grecon at Alfeld, near Hanover, which was...
The factory of Fagus-Grecon at Alfeld, near Hanover, which was designed by Walter Gropius, has been placed on Unesco's list of World Heritage sites. In addition to many other operations, Fagus is a leading German developer and producer of scanning systems and footwear lasts.
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Richter, the Austrian shoe brand for children, has relaunched the...
Richter, the Austrian shoe brand for children, has relaunched the brand, starting with a new market presence at this year's GDS fair in Düsseldorf. The new image of the brand can be summed up with the slogan ‘fashion, function, fun' and includes not only a new collection, but also a ...
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The traditional Micam Awards went last month to the buyers...
The traditional Micam Awards went last month to the buyers of Zum, the leading department store in Moscow, and to Luisa di Roma, an Italian shoe retailer that launched an e- commerce platform ten years ago. Among many other types of products, Zum sells some 50,000 pairs of shoes per ...
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Mario Moretti Polegato, inventor, founder and chairman of Geox, has...
Mario Moretti Polegato, inventor, founder and chairman of Geox, has been elected by a jury to be the “personality of the year” at Mapic, the international market for retail real estate. Polegato will be awarded with the prize during the Mapic awards ceremony at the Palais de Festivals in Cannes ...
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Fratelli Rossetti took the opportunity of Milan's Fashion Week to...
Fratelli Rossetti took the opportunity of Milan's Fashion Week to hold its second Masters' Hands photo exhibition at the two-century-old Serbelloni Palace. The photographs, by the Italian photographers Giovanni Gastel, 56, and his nephew, Guido Taroni Gastel, 23, related tradition and innovation. Subjects included a pasty chef, a milliner and ...
