Product & Marketing – Page 227
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News briefs
Saucony launches its first 100% natural sneaker
Saucony has introduced the Jazz Court RFG, a sneaker that contains zero plastic and was made using only seven natural materials: cotton, jute, wool, rubber, wood, gardenia and beet. It is the brand’s first 100 percent sustainable sneaker. The acronym “RFG” stands for “Run for Good,” Saucony’s ethos and global ...
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ArticleUzbekistan to produce Nike and Adidas footwear for Asia, Europe
The Uzbek company SinoInternational has inked an agreement to produce 3 million pairs of shoes in total under the Nike and Adidas names at its new factory in the Andijan region starting from the fourth quarter of 2021. The facility is expected to achieve full production in the third quarter ...
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ArticleCovid-19 accelerates the shift to sustainability in the fashion industry
The Covid-19 pandemic has acted as an economic and social game changer in many respects, causing a strong disruption of previous business models as well as supply chain and production processes. This is also true for the fashion industry, where it also accelerated a clear shift toward sustainability in ...
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ArticleRizzo Group to undergo another restructuring
Rizzo Group, formerly known as Venue Retail Group, has applied for a new corporate reorganization with a Stockholm-based court. The decision follows a “sharp drop in sales” due to harsher restriction measures following a second wave of the Covid-19 pandemic from October 2020. The request comes six months after the ...
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ArticleANWR makes its debut on Amazon.fr in online retail expansion
Less than three months after its debut on Dutch platform Amazon.nl, ANWR lands on Amazon.fr, the French website of the American online retail giant, in a move to further expand its affiliated retailers’ Europe-wide online reach. As there are still no uniform regulations across Europe regarding easing restrictions or post-Covid ...
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News briefs
Texon appoints a new sales director
Texon, the producer of materials for the footwear industry, has appointed Bryan Whitfield as group sales director, replacing Matt Smith, who left the company after almost a decade of “successful service.” Whitfield was previously involved in sales and business development with major international companies such as Avery Dennison, Velcro and ...
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ArticleCole Haan to expand in Northern, Eastern Europe with Norgroup Retail
After testing the German market through partnerships with local dealers and marketplaces, including Zalando, the American brand Cole Haan has decided to join forces with the distributor Norgroup Retail. Thanks to the partnership, Norgroup Retail, which is based in Copenhagen, will represent Cole Haan in 15 European countries: Germany, Austria, ...
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News briefs
Footway hires Tom Söderlund as CTO
Footway, the international Swedish-based shoe e-tailer, has hired Tom Söderlund as chief technology officer. He will be in charge of the company’s technical infrastructure and architecture. Söderlund comes from Weld, which develops marketing platforms for e-retailers, where he was the co-founder and CEO. He previously worked for a string of ...
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News briefs
Global leather footwear market to rise an annual 3% to 2027
The global market for leather footwear is expected to grow from an estimated $170.1 billion in 2020 to $208.6 billion in 2027, rising by an annual average of 3 percent over the period, according to ResearchAndMarkets.com. Men’s shoes are predicted to rise by an annual average of 3.3 percent to ...
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News briefs
Genesco upgrades ERP system
Genesco has selected Jesta’s Vision Sourcing & Demand software to upgrade its enterprise resource planning (ERP) system. Jesta already powers Genesco’s merchandising operations. The Vision Sourcing & Demand ERP solution will be leveraged by several departments within Genesco’s wholesale and licensing business to scale and standardize its end-to-end supply chain ...
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News briefs
Sabu postpones its general assembly to October
The German retail cooperative Sabu has postponed its 69th ordinary general meeting from June 18-20 to October 22-24 because of the Covid-19 pandemic. The event is scheduled to be held in Berlin. Joachim Seibel, the chairman of Sabu’s supervisory board, said that there was no alternative, because of slow progress ...
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News briefs
Shoepassion expands its advisory board
The Berlin-based footwear company Shoepassion has added the design and branding expert Elmar Schüller to its advisory board. He joins the other board members Wendelin Wiedeking, Norbert Lehmann and Thomas Treß. Schüller is the president of the Innovative Living Institute and has helped shape the Red Dot Design Award for ...
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News briefs
Puma and Deichmann launch a joint campaign
Puma and the German retailer Deichmann have launched the #WhateverSuitsYou campaign, which features the American singer Bebe Rexha. The campaign targets women and advocates to wear fashion that suits you. It is accompanied by a capsule collection comprising two sneaker models and three bags. The products are priced between €14.99 ...
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News briefs
Shone launches subscription service
Shone, an Italian brand of shoes for children, has launched a subscription service enabling to buy shoes at a discount. The brand offers to buy a 12-month membership card for €29.90, which entitles its holders to buy any model at €9.90, resulting in discounts of up to 75 percent on ...
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News briefs
Ecoalf and Michelin jointly produce a sustainable loafer
The Spanish brand Ecoalf and the French tire manufacturer Michelin have launched a loafer collection produced from waste rubber for the sole and plastic bottles for the upper. The shoes’ knitted fabric upper is produced from a mix of 30 percent polyester and 70 percent of Ocean Yarn, which derives ...
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News briefs
Liu Jo’s footwear sales reach €45 million
Eli, the company that manages the footwear of the Italian apparel brand Liu Jo, posted sales of €45 million in 2020, up by 33 percent from 2019. Fifty-five percent of the top line was achieved outside Italy, driven by strong growth in Russia, Belgium, Germany and Eastern Europe. In 2021, ...
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ArticleOpinion: How to understand and reduce logistic disruption costs
by Luigi Grosso, Euro Brand Management Many factors have contributed significant increases in transportation costs over the last year, reaching highs far in excess of long-term sustainable levels. The shipping industry is experiencing tight capacities, leading to a shortage of containers because of the strong demand, especially in areas related ...
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ArticleBoohoo drastically reduces U.K. suppliers
The British online fast fashion retailer Boohoo has slashed its domestic supplier network to 78 firms from around 500 as it tries to rebuild its reputation after allegations of poor conditions for workers. The firm acted after an independent review found “endemic” failings at factories making its products in Leicester, ...
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ArticleEurope’s patchwork of Covid-19 regulations for retailers
Ongoing changes to local Covid-19 safety regulations for retail stores make it difficult to stay on top of things as the pandemic situation heats up again in most European countries. Here is an overview (as of March 25, subject to change and with regional variations) of the status of so-called ...
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News briefs
Delay in Covid vaccinations may cost EU €123bn
The delay that the European Union is experiencing in its Covid-19 vaccination campaign may cost the bloc €123 billion in lost economic activity in 2021, according to credit insurance company Euler Hermes. The EU is currently seven weeks behind its vaccination program, compared with a five-week delay in February, according ...



